Last month, we wrote about the 5 Dos and Don’ts for Lead Generation in 2021. Today, we want to take a deeper dive into your sales funnel to explore detailed tactics that will help you master your funnel in the new year. We’ll be reviewing the four main steps that turn strangers into leads and […]
Believe it or not, we’re starting to plan for 2021 already, and 61% of marketers say lead generation is a top concern for the year ahead. Clients wonder how to get more inbound leads, how to make sure those leads are high quality, and how much they should pay for good inbound leads. The following […]
Non-profit organizations face many challenges, especially in times of financial uncertainty. Competition for donors is fierce, and small organizations struggle to amplify their reach. Marketing can help, if non-profits implement the right strategies and stay focused on their objectives, but 20% of non-profits don’t even have a marketing budget and many others aren’t following a […]