During this panel discussion, we’ll be covering how to market your business effectively when faced with limited time and resources. We’ll be discussing the basics of marketing planning and lead generation, as well as taking questions from the audience.
We’ll be presenting on how to perform and leverage a marketing SWOT analysis at this conference, which is geared toward event companies and professionals. Attendees will learn how to perform an in-depth business evaluation that will give them a clear understanding of how to leverage their business’s strengths and opportunities while responding to your weaknesses and threats.
How to Market Your Business When You Don’t Have Time for Marketing (in partnership with the Arlington Chamber of Commerce)
February 24th, 2016 | Registration information coming soon
Time is the most precious resource any of our businesses have, and the last thing we want to do is waste it on failed marketing efforts. During this session, we’ll cover how to set up a marketing campaign that virtually runs itself by focusing on tactics such as easily replicable lead generation activities, marketing automation, and search engine optimization.
Marketing Strategy Bootcamp (in partnership with Capital One and the Washington Area Community Investment Fund)
September 29th, 12 noon to 4 pm | Registration closed
Small business owners understand the importance of branding and marketing for their business, but it still often remains at the bottom of their to-do list. In our final Small Business Boot Camp presented by Capital One we’ll cover tried and true marketing tactics and customer engagement to grow your business sales. You will learn how to develop and implement your marketing plan in a way that maximizes your time and success.